social media optimization (SMO) strategies, is quickly becoming a serious consideration for SEO. Social bookmarking is provided by services such as de.icio.us, Digg, Technorati, and Furl.net,
which are taking the Internet by storm. They’re often referred to as Web 2.0 services, because they
involve a high level of social interaction, which is the fastest growing element of the Internet today.
In social bookmarking, people create their own topics and lists for places on the Internet that they
like or dislike. Those people can then give the places...
Internet Marketing for B2B and B2C Marketing
PMA08:55
This is the time to start the SEO process. I think SEO hasn’t been something that they’ve focused
on in the past as much, because they haven’t focused on web-site redesign. A lot of things are happening
now that are causing people to refocus at this time.
Conversion from organic click vs. paid click is three to one overpaid.
And B2B clients do know the difference and intensive search marketing needs in the B2B, finance, insurance industries.
It provides qualified leads from potential customers who are looking for your products and services....
Web-Site Content Affect SEO
PMA08:44
The catch with web-site content is that is must be fresh and original to be most effective. If it’s not, the
content can do more harm than good. As you’ve already seen, content is the one element that can keep
customers coming back to your site time and again. When customers return often, your site ranking
improves, because the traffic registers the site with search crawlers as a valid and in-demand site.
When your content stinks, though, your site is headed in the opposite direction. If you have content
on your site that’s not professional,...
Creating outbound links-seo Tips
PMA08:38
All controversy does is muddy the waters. And that’s exactly what the controversy over
whether or not you should have outbound links on your site is good for — making life difficult.
The subject of outbound links has often been debated. There are some who worry about leaking
PageRank — what (supposedly) happens when you link out to other sites. The fear behind leaking
is two-fold: when you lead people away from your site they may not come back (hence your visitors
“leak” away), and when you link out to other pages, you’re reducing the value of...
Major online directories
PMA08:34
Like search engines, there are hundreds of different directories online. Some are general directories,
whereas others are very specific and associated with only one industry or organization. When you’re
selecting the directories to which you’d like to submit your site, be choosy. Don’t try to list your site
in a directory that’s inappropriate. You’ll just be wasting time and collecting rejection slips.
Some of the most well-known directories on the
Web are:
Yahoo! Directory (dir.yahoo.com): The Yahoo! directory is one of the oldest directories
on...
Need Of SEO
PMA08:19
SEO is the science of customizing elements of your web site to achieve the best possible search engine
ranking. That’s really all there is to search engine optimization. But as simple as it sounds, don’t let it
fool you. Both internal and external elements of the site affect the way it’s ranked in any given search
engine, so all of these elements should be taken into consideration. Good SEO can be very difficult to
achieve, and great SEO seems pretty well impossible at times.
But why is search engine optimization so important? Think of...
SEO tips-Adding Your Links Everywhere
PMA07:53
You can do many things outside your site to foster healthy link building. You can writearticles, submit blog comments, and post to newsgroup and forum messages. Whatyou want to do is leave your URL within any content you create.
Many sites let you submit your articles, including ArticlesBase, EzineArticles, ArticleGeek,
and many others. When you choose your article submission vendor, ensure thatyour articles are always properly credited.When your articles are (re)published, you want to make sure they contain appropriateattribution by containing...
Ranking Fluctuations-SEO
PMA07:50
The motive of any business is growth. If you don’t grow, you could be in trouble. Thisis especially the case with businesses that depend solely on their websites for revenues.For some, the Internet is one way to expand and increase their business. For others,the Internet is their lifeline and the core of their business model. With tens of millionsof domains all competing for popularity, trying to stand out in the crowd can be adaunting or even frightening prospect.
With continuous improvements in search engine technology, search engines are usinghundreds...
magic-seoTips-Keyword-Based Competitor Research
PMA07:46
With the manual approach, you run all the keywords on your keyword list through atleast two of the major search engines (Google, Yahoo!, or Bing). Of course, not all ofthe search results will be those of your direct competitors. You will need to browse andresearch these sites to make that determination.You might need to browse through several SERPs to get to your competition. If youdo, this may mean the keywords you are targeting may not be good. If you find nocompetitor sites, you may have hit the right niche.While going through your keyword...
Why Prohibit Crawling or Indexing?
PMA07:42
You may want to prohibit crawling or indexing for many reasons. Sometimes this isdone on just a few pages or documents within certain portions of a site, and other timesit is done across the entire site. Here are some typical scenarios.
New sitesSay you’ve just purchased your domain name. Unless you already changed the defaultDNS server assignments, chances are that when you type in your domain name, youget to a domain parking page served by your domain registrar. It can be somewhatannoying to see the domain registrar’s advertisements plastered...