Content is the primary building block
of any website, whether it is constructed using Drupal or any othertool in the marketplace. Content is what visitors come to a website to find, and a lack of content is often
the reason visitors fail to return to a website after the first time. In its most basic form, content is any
combination of text, pictures, video, audio, and graphics. An individual piece of content may take a
variety of different forms:
• news story
• blog post
• product description
• company overview
• forum post
• photograph
• wiki entry
Content on a Drupal-based website often starts with a title followed by body text. In Chapter 1, we
created a basic page, which consisted of content with just a title and body. Drupal provides the ability to
expand on this with a custom content type. A custom content type enables you to create additional fields
that can be used to capture other relevant and related information.
