• Google Local Business Center: http://www.google.com/local/add
• Yahoo! Local: http://listings.local.yahoo.com/
• Bing Local Listing Center: https://ssl.bing.com/listings/ListingCenter.aspx
Google and Microsoft offer methods for validation using automated phone and fax systems.
Yahoo! offers a paid service in which the business pays for data maintenance and then gets
direct control over its listings.
Additional local info guides
Search engines are not the only source for local business information. Some of the more
notable alternatives include the following.
In addition to the online directories listed in the Local
Search Guide, check to see that you’ve also updated your information in any local directory
sites that are independent of the Local Search Guide lists. Other Yellow Pages guides may be
dominant for your area but may not be listed. Check the printed phone books delivered in the
area where your business is located, and see whether they have URLs printed on their covers
where you can audit/update your information.
The Local Search Guide lists only a handful of vertical
directories, so if your industry isn’t represented in that set, you might do some research to
identify ones appropriate for you, and check them to ensure that your business listing is optimal
in them.
Check the sites of the top newspapers in your area and see whether they have
business directories with a good presence for you.
Most U.S. cities have a local chamber of commerce to help promote
businesses in the area, and getting listed within it can be beneficial to you, particularly if the
chamber’s site is optimized for search engines; getting your chamber of commerce listing linked
over to your website can help with your link weight.
• Yahoo! Local: http://listings.local.yahoo.com/
• Bing Local Listing Center: https://ssl.bing.com/listings/ListingCenter.aspx
Google and Microsoft offer methods for validation using automated phone and fax systems.
Yahoo! offers a paid service in which the business pays for data maintenance and then gets
direct control over its listings.
Additional local info guides
Search engines are not the only source for local business information. Some of the more
notable alternatives include the following.
In addition to the online directories listed in the Local
Search Guide, check to see that you’ve also updated your information in any local directory
sites that are independent of the Local Search Guide lists. Other Yellow Pages guides may be
dominant for your area but may not be listed. Check the printed phone books delivered in the
area where your business is located, and see whether they have URLs printed on their covers
where you can audit/update your information.
The Local Search Guide lists only a handful of vertical
directories, so if your industry isn’t represented in that set, you might do some research to
identify ones appropriate for you, and check them to ensure that your business listing is optimal
in them.
Check the sites of the top newspapers in your area and see whether they have
business directories with a good presence for you.
Most U.S. cities have a local chamber of commerce to help promote
businesses in the area, and getting listed within it can be beneficial to you, particularly if the
chamber’s site is optimized for search engines; getting your chamber of commerce listing linked
over to your website can help with your link weight.
