< TITLE > Element

  1. Every page should have <title> element defined.
  2. Each page should have unique <title> describing the best, what the page has to offer.
  3. The < title> element should be less than 80 characters long.
  4. Try to make sure that you use title variations for the beginning characters not the last ones.
  5. Do not repeat the same keyword twice in the same TITLE. How many times have you seen that before? Don't you think that by now the search engines treat that as some type of SEO tricks for which they could penalize your website.
  6. Remember, when you go to search for something in any Search Engine , <title> contents is the first thing you read. So apart for creating search engine friendly title, remember it has to be also attractive to human eye.
< title > 101 SEO Tip and tricks. Search Engine Optimization summarized < / title >

XML and HTML sitemap

Build an XML and HTML sitemap to ensure thorough search engine bot crawling. Free online sitemap resources can help you.

If you service only a local community, optimize your website for that community. Tap the local biz tools of each search engine. 

keywords on one page

Don't try to optimize too many keywords on one page. Keep a narrow focus and keyword theme on a page by page basis.

Perform keyword research to identify phrases used to represent your products and services. Each page optimized to a unique word. 

HTML source code

Optimizing the web site’s HTML source code to accentuate those key words and to make sure that search engine spiders will have no problem fully indexing each page on the target web site.
 Develop and implement a web site linking strategy that creates both inbound and outbound links to and from other web sites that are relevant to the client’s web site but are not competitors.
 Providing the client with regular search engine placement reports that demonstrate how well their natural search engine optimization services are performing.

Manage Your SEO More Effectively

Keyword Analysis,Link Analysis,On-Page Analysis,Rank Tracking,Crawl Test
and  mage Alt Tags

Simple yet often overlooked, there isn't a better way to increase keyword relevance and density on your e-commerce product page while than taking advantage of image alt tags.  As if the SEO benefits weren’t enough, the purpose of image alt tags is to make your site more accessible.

Process of Improving The Ranking


Effective search engine optimization may require changes to the HTML source code of a site and to the site content. SEO tactics should be incorporated into the website development and especially into the menus and navigation structure.

When you submit your site to a search engine, you only need to specify the top-level (home) page. You do not need to submit each page. The search engine will find the rest based on your links  .

HTML size

Page size matters because search engines limit size of a cached page. For example, Google will only cache a full page if the size of its HTML is less than 101 Kb (images and external scripts are not included). Yahoo! caches text of up to 500 Kb per page. This means if your HTML page is too large, search engines will not cache the full page, and only the top part of the text will be searchable.



Last modified

This attribute shows how old the document is. It is taken from the server response to HTTP request. You can see if your page has been updated lately.



Same color text and background

If the color of the text on a page is close to the background color, the text becomes almost invisible. As a rule, this technique is employed to populate a page with keywords without damaging its design. Since it is considered as spam by most search engines, we suggest that you do not try it. NOTE: If a text of the same color as the background is found on the analyzed page, hover cursor on the parameter value (in our case - Yes) to see a floating hint for the improper text and tag.



Tiny text

If a page uses Cascading Style Sheets and there are fonts smaller than 4 pixels, they are reported as tiny texts. Most search engines consider tiny texts as an abusive practice - this is why you should avoid using them. NOTE: If the instance of tiny text is found on the analyzed page, hover cursor on the parameter value (in our case - Yes) to see a floating hint for the improper text and tag.



Immediate keyword repeats

The same keyword repeated one after the other a few times, for example air tickets on-line, air tickets, air tickets, air tickets, air tickets in Hong Kong is a questionable trick. For this example, there will be three repetitions reported, because the keyword was placed three times in a row after it was used first. Such repetitions are considered as spam by most search engines.



Controls

If the page has HTML tags (HTML only, not other scripts) that create controls, it will be mentioned in the report. Try to avoid too many controls on your page, especially in the top area, since it may decrease your keyword prominence and result in low rankings.



Frames

Frames use is reported here. Not all search engines support frames, i.e. can follow from a frameset page to content frames and index texts. If your website consists of frames, and you cannot redesign it, you can solve this problem by putting the content of an optimized page with links to other pages into a <NOFRAMES> HTML tag.