That said you should learn Javascript and
the reference to Google Spreadsheet.
All combined you will get Google Apps
Script for Spreadsheet -
https://developers.google.com/apps-script/reference/spreadsheet
As for the scraping bit, you can set a timer
and using the XML parser object you can
get some very basic or very complex
output in the spreadsheet.
However, as a general recommendation I would
refrain from spending time in tools that are not
going to give you any useful insights for your SEO campaign.
Add unique title meta into each page that call web seo in case
of large number of pages, you should be able
to add them dynamically by replacing product name,
category etc.
Add unique page name without query string meaningful name
add content into respective pages
It allows user to generate sitemap.xml, google analytics
and other tracking script insertion and if require,
you can also generate Google FEED.
These are some basic and important requirements.
If you think you can handle these, go with customized CMS.
the reference to Google Spreadsheet.
All combined you will get Google Apps
Script for Spreadsheet -
https://developers.google.com/apps-script/reference/spreadsheet
As for the scraping bit, you can set a timer
and using the XML parser object you can
get some very basic or very complex
output in the spreadsheet.
However, as a general recommendation I would
refrain from spending time in tools that are not
going to give you any useful insights for your SEO campaign.
Add unique title meta into each page that call web seo in case
of large number of pages, you should be able
to add them dynamically by replacing product name,
category etc.
Add unique page name without query string meaningful name
add content into respective pages
It allows user to generate sitemap.xml, google analytics
and other tracking script insertion and if require,
you can also generate Google FEED.
These are some basic and important requirements.
If you think you can handle these, go with customized CMS.