By making bold it does not differ the semantic meaning of the word, it
just enhances the look and grabs the attention. Strong tag makes the
word encapsulated in tags in bold. It reads louder and boldly when
compared to bold tag.
Video Meta Tags: These are now extremely important if you use video on your site. These tags are very similar to standard META tags. The only difference is that the CONTENT portion of the tag itself also has the word “video:”. Therefore, <META NAME=”Description” CONTENT=”Video: Your descriptive sentence or two goes here.“>. In the case of Youtube.com (54% of video traffic) the title of the video becomes the TITLE tag and the description becomes the META description tag.
<TITLE> Tag: This is THE most important aspect of a page in terms on on-site SEO. The other days I spoke to someone who claimed his site had already been optimized by another company and his <TITLE> tag was still his business name.
Video Meta Tags: These are now extremely important if you use video on your site. These tags are very similar to standard META tags. The only difference is that the CONTENT portion of the tag itself also has the word “video:”. Therefore, <META NAME=”Description” CONTENT=”Video: Your descriptive sentence or two goes here.“>. In the case of Youtube.com (54% of video traffic) the title of the video becomes the TITLE tag and the description becomes the META description tag.
<TITLE> Tag: This is THE most important aspect of a page in terms on on-site SEO. The other days I spoke to someone who claimed his site had already been optimized by another company and his <TITLE> tag was still his business name.
- You only have about 200 characters – use them all – and tell your reader what you want them to know.
- Good idea to place a good key-term in there because the major search engines bold that term.
- Use as few words as possible – longer words can be easier to read quickly.
- If you need phone calls – put your phone number in there.
