Integrating FeedBurner with your site

Integrating FeedBurner with your site is relatively simple.
You can think of FeedBurner as your website’s feed wrapper service to make your
feed more compatible, more visible, and more easily tracked.

To redirect your existing feed(s), you can use the .htaccess redirect mechanism. The
following fragment shows an example of a permanent redirect and a temporary redirect:
RewriteEngine On
Redirect 301 /news.rss http://feeds2.feedburner.com/NewsFeed
Redirect 302 /news2.rss http://feeds2.feedburner.com/NewsFeedTemp


FeedBurner is still one of the most popular services for content publishers
who want to measure their content syndication subscriber base. After Google
acquired FeedBurner, many publishers reported bugs, including a significant drop in
their subscribed user base. Google claims to have fixed these bugs in addition to providing
more accurate reporting analytics. FeedBurner continues to be a tool of choice
for many content publishers. If you wish to use FeedBurner for statistical or marketing
purposes, you can redirect your existing feeds to FeedBurner.