Home » » Website SWOT Analysis

Website SWOT Analysis

04:21
A classic staple of business school is the SWOT analysis—identifying strengths, weaknesses,
opportunities, and threats faced by a business or project. By combining data from your business
asset assessment and historical tracking data (and visitor analytics), you can create some very
compelling analyses of your organization and its marketplace.
Identifying strengths is typically one of the easier objectives:

• What sources of traffic are working well for your site/business?
• Which projects/properties/partnerships are driving positive momentum toward traffic/
revenue goals?
• Which of your content sections/types produces high traffic and ROI?
• What changes have you made historically that produced significant value?
Sourcing out the weaknesses can be tougher (and takes more intellectual honesty and courage):
• What content is currently sending low levels of search/visitor traffic?
• Which changes that were intended to produce positive results have shown little/no value?
• Which traffic sources are underperforming or underdelivering?
• What projects/properties/partnerships are being leveraged poorly?
Categories: 
Related Posts:
  • Major online directories Like search engines, there are hundreds of different directories online. Some are general directories, whereas others are very specific and associated with only one industry or organization. When you’re selecting the direct… Read More
  • Optimize Your Site for Speed Not everyone has high-speed Internet. Stayaway from (Flash) splash screens. Compress your media files for faster page loading.Use media files only when you need to. Also make sure to describe your graphics,videos, and sound … Read More
  • SMO is Effective for SEO social media optimization (SMO) strategies, is quickly becoming a serious consideration for SEO. Social bookmarking is provided by services such as de.icio.us, Digg, Technorati, and Furl.net, which are taking the Internet b… Read More
  • Social media marketing Social media marketing is all about creating relationships with your customers through a variety of online media channels. From Facebook to Twitter, blogs to video production, connecting with your customers on a more soc… Read More
  • Mobile SEO tips-mobile optimizing Responsive Site-Make the site's pages for mobile add HTML5 with responsive web design for the site and setimages serve at different resolutions,clear.That might be helpful to  visitor . Tools:-Look at  Google … Read More
  • Web-Site Content Affect SEO The catch with web-site content is that is must be fresh and original to be most effective. If it’s not, the content can do more harm than good. As you’ve already seen, content is the one element that can keep customers c… Read More
  • Need Of SEO SEO is the science of customizing elements of your web site to achieve the best possible search engine ranking. That’s really all there is to search engine optimization. But as simple as it sounds, don’t let it fool… Read More
  • Site Indexation Tool It is of the most importance to ensure that all the key pages of your website have been well indexed by the major Search Engines.Google help the addition  of indexation data within Webmaster Tools. To see the newly re… Read More
  • Practices for CRO CRO uses what you already know about your customers and their psychology to your advantage by using language, imagery, and a level of engagement that will make your site stand out among those of your competitors. CRO uses a… Read More
  • Ranking Fluctuations-SEO The motive of any business is growth. If you don’t grow, you could be in trouble. Thisis especially the case with businesses that depend solely on their websites for revenues.For some, the Internet is one way to expand and i… Read More
  • magic-seoTips-Keyword-Based Competitor Research With the manual approach, you run all the keywords on your keyword list through atleast two of the major search engines (Google, Yahoo!, or Bing). Of course, not all ofthe search results will be those of your direct competit… Read More
  • Why Prohibit Crawling or Indexing? You may want to prohibit crawling or indexing for many reasons. Sometimes this isdone on just a few pages or documents within certain portions of a site, and other timesit is done across the entire site. Here are some typica… Read More
  • Creating outbound links-seo Tips All controversy does is muddy the waters. And that’s exactly what the controversy over whether or not you should have outbound links on your site is good for — making life difficult. The subject of outbound links has often … Read More
  • SEO marketing tips SEO marketing is a the Weapons of  any business,Company,firm. The benefit of doing SEO marketing must be to generate traffic that increased sales unto your business SEO marketing depended on some basic seo factors. &n… Read More
  • SEO tips-Adding Your Links Everywhere You can do many things outside your site to foster healthy link building. You can writearticles, submit blog comments, and post to newsgroup and forum messages. Whatyou want to do is leave your URL within any content you cre… Read More