Testing the Effects of Optimization on Site Search and SEO

As you optimize your entry pages to reduce bounce rates,
 you will find that you may have a juggling act to perform
between external SEO and site search SEO. Depending
on your site search platform, and specifically whether it uses
 spiders to interpret your site content, you may find you have
 to think about your SEO pages in two different ways when
 looking at on-page ranking factors.

Site search may utilize meta descriptions and keyword
 tags heavily, while these play little to no role in rankings for
external SEO. If you are not fortunate enough to have
total control over your site search results and your site search
 utilizes different mechanisms from external SEO, you will need
 to utilize your analytics to determine which pages should be
optimized for external search and which ones should be optimized for
site search.

Site search can provide a wealth of information that you
 can apply to both your SEO and paid search programs.
 Site search can be utilized as a testing ground, as well as a
way  to  provide  users  coming  from  external  search  with
  a  quick  and  easy  way  to find other related content
dynamically as your website grows. Site search can be an
easy-to-leverageoption to allow for scalability by simply
applying some of what you know about the traffic coming
 to your site and utilizing your site’s features.

Capturing  and  sharing  data  from  search  in  real
 time  can  greatly  improve  the  user experience,and
 can be a first step toward creating a customized
experience based on user data and interaction throughout
 your web pages.

Both SEO and paid search are about driving profitability
by improving position, relevancy, and popularity.

A well-executed search campaign, be it SEO or paid search,
 can  significantly influence the volumes of traffic you get,
 as well as your conversion rates and ROI. Your competitors
 in search may not even be competitors you face in the offline
world. Online you may find yourself competing with
 Wikipedia, Amazon, news andmagazine sites, and more.

In the world of search, you compete not on products,
but on words. Fortunately, today we have more
sophisticated tools than ever before to track how
competitors rank, and why they may be ranking as they do.

SEOmoz has a very useful set of tools that you
can use to research why your site and your competitors’
 sites rank as they do. You can also use Majestic SEO
and AdGooRoo to further track competition for your SEO and
paid search campaigns. Monitoring your competitors will
come down to three basic tactics: monitoring those ahead
 of you, those behind you, and your overall search footprint
 compared to your direct competitors.

Lenovo X2-Android smartphone-TENAA website.

This Android smartphone from Lenovo has appeared on the
 Chinese TENAA website. Dubbed the X2, the smartphone
 has passed certification in the country and has revealed a
decent sounding specs sheet in the process.

The Lenovo X2 will be available in two versions with
model names X2-CU and X2-TO. The X2-CU is
powered by an octa-core CPU, presumably residing in
 a MediaTek chipset, while the X2-TO packs a 2.2GHz
dual-core processor. This is the only difference between the two
 as both feature a 5" 1080p display, 2GB of RAM and
 32GB of storage.

 At the back, both Lenovo X2 versions feature a 13MP snapper
 with LED flash and a 5MP front-facing camera. Their dimensions
 are 140.2 x 68.6 x 7.27mm and the overall design is a bit
 reminiscent of Sony's Xperia Z-series of phones.
With the certification process done with, Lenovo should launch
 the Android 4.4 running phones soon enough.

IT Professionals Job-Madhya Pradesh Agency

IT Professionals Job-Madhya Pradesh Agency

Post:
  1. Developer- Open Source    (e-forms) : 02  posts
  2. Developer- Open Source : 01 post
  3. Developer- Microsoft Technologies : 04  posts
  4. DBA- SQL Server  : 01  post
  5. Engineer- Infrastructure Outsourcing : 02 posts
  6. GIS Application Developer : 01  post
  7. GIS Application Development Lead : 01  post
  8. Principal Consultant-Program Management : 02  posts
  9. Sr. Consultant-Program Management  : 01 post
  10. Sr. Consultant-Technology Management  : 10  posts
  11. Consultant- Program Management  : 03 posts
  12. Consultant-Technology Management  : 06 posts
  13. Consultant- HR  : 01 post

All the positions listed above are on Contract basis for 2 years
 which is extendable.

How to Apply : Dates for  applying ONLINE is from 06/09/2013.

View Details:http://www.mapit.gov.in/career.aspx
 


Job at High Court of Himachal Pradesh

 Job at High Court of Himachal Pradesh

Applications  are invited for  vacancies of Class- III and
Class-IV in all the Civil & Sessions Divisions in the State
of Himachal Pradesh to be filled :

  1. Clerks : 39 posts
  2. Steno Typist : 01 post
  3. Drivers : 02 posts
  4. Process Servers : 11 posts
How to Apply : Applications may be sent to the Registrar General,
 High Court of Himachal Pradesh, Shimla so as to reach on or before 22/09/2014.

Job at High Court of Himachal Pradesh

View Details:http://hphighcourt.nic.in/pdf/Adv28082014.pdf

AdSense Optimizing

AdSense Optimizing

 What’s considered a good CTR is a hard figure
to nail down. It’s against Google’s policies for
publishers to publicly discuss the results they
have with the AdSense program. So, despite
the fact that you may have seen discussions
about it on the Internet, you should avoid suit.
Still, it helps to have a general idea of what you
 can expect.

The thing to remember is that those numbers
are in no way official or accurate. They’re
whispers heard and accurate only to the specific cases
and circumstances in which they
actually happened. A wide variety of factors
can affect your CTR, from placement of the ads
and the amount of traffic on your Web site to
the mood of site visitors in a given day and the
colors of the ads themselves.

All these factors are variables that change
often. To further cloud the picture, fluctuations
in the popularity of certain keywords, changes
in the budgets of advertisers, and the ways in
which those advertisers choose to write their
ads have to be considered.

To some extent, your click-through-rate is
dependent upon the advertiser. If the advertiser
isn’t doing his homework and properly targeting his ads,
 your click-through-rates could be affected because the
 ads won’t appeal to your site visitors.

Keep in mind that whatever keywords you choose should
 be used intelligently on your Web page. If you include the
 keywords but don’t use them properly, you’ll do yourself
more harm than good by causing inappropriate ads to
appear or by causing Google to disqualify your site from the
AdSense program for not following proper Web design practices.

Video ads
Video ads are one of the newest additions to the AdSense family.
Technically, though, the ad is notthe video. Yes, videos are
streamed for advertising partners that have YouTube accounts,
 but the actual ads are displayed in the video player that’s
embedded in your content, not in the video itself.

AdSence-importance of keyword placement

AdSence-importance of keyword placement

  Just  Color Picker, use the Select Corner Style drop-down
menu to specify how you want the corners of your ads to look: square,
slightly rounded, or very rounded.

Select the channel you want to use to track your ad and then click
Continue.

On the next page, enter a new name for your ad  and then
click the Submit and Get Code button to generate the code
for the ad.

Copy and paste the ad code generated into the HTML on your
 Web site.
These steps are okay for most situations, one little problem
with using the Color Picker to determine colors for your
 ad elements: Your color choices are somewhat limited.

The palette that Google makes available
to you shows only about 60 colors out of the hundreds
that a browser can display. You’re not limited to those 60,
 though. You can further customize your colors by entering
 the hexadecimal number for the color you want displayed.

After you finish researching your keywords and then
 selecting the most valuable — those worth most to your
pocketbook — and the most appropriate words for your
 Web site, you have to actually integrate them into your Web
site. Using those valuable and appropriate keywords in your
site’s content is good practice, and more information about
 how to use those words in your content.

Metatags where keywords should appear include the following:
Title metatags
Description metatags
Keyword metatags
Heading metatags
Alt text
Now, for those of you out there who are faint-of-heart when it comes to HTML
coding, be aware that you need to physically place these metatags (with the
exception of the alt text) in the top section of the HTML code of your Web
page, between the tags that indicate the head of your page.

Text ads are so appealing  and certainly the main
reason they perform so well when compared to the other
 types of ads that AdSense makes available  is because
 text ads can be made to blend well into your Web page.

Job -Non-Teaching Post

 Job -Non-Teaching Post

Kendriya Vidyalaya Sangathan 
Recruitment for the Officers' cadre and Non-Teaching 
posts for the year 2012-13 and 2013-14

Kendriya Vidyalaya Sangathan (KVS), henceforth mentioned

 as KVS, an autonomous organization under the Ministry 
of Human Resource Development, Government of India
 invites Online applications from Indian Citizens for 
recruitment to the Officers’ Cadre and Non-Teaching posts for the year 2012-13 and 2013-14. :


  • Principal : 145 posts, Pay Scale : Rs. 15600-39100 Grade Pay Rs.7600, Age : 35-50 years
  • Technical Officer : 03 posts, Pay Scale : Rs. 9300-34800 Grade Pay Rs. 4600, Age : 35 years
  • Assistant : 81 posts, Pay Scale : Rs. 9300-34800 Grade Pay Rs.4200, Age : 35 years
  • Upper Division Clerk : 120 posts, Pay Scale : Rs. 5200-20200 Grade Pay Rs.2400, Age : 30 years
  • Lower Division Clerk : 284 posts, Pay Scale : Rs. 5200-20200 Grade Pay Rs.1900, Age : 18-27 years
  • Hindi Translator : 07 posts, Pay Scale :  Rs. 9300-34800 Grade Pay Rs.4200, Age : 28 years
  • Stenographer Grade-II : 29 posts, Pay Scale : Rs. 5200-20200 Grade Pay Rs.2400, Age : 27 years
  • Finance Officer : 03 posts, Pay Scale :  9300-34800 Grade Pay Rs. 4600, Age : 35 years

  • Application Fee : Rs. 1200/- for the posts of Principal and Technical Officer  750/- for the posts of Assistant, UDC, LDC, Hindi Translator and Stenographer Grade II through Credit/ Debit Card -Master / Visa.

    How to Apply : Apply online at KVC website from 25/08/2014 
    to 15/09/2014 only Take a print out and Last date for submission
    of Printouts of online applications along with certificates by the
    candidates applying for the posts of Assistant and Upper Division
    Clerk only to Post Box No. 3076, Lodhi Road,
     New Delhi-110003 on or before 22/09/2014. 

    View Details: http://kvsangathan.nic.in/EmployementNotice.aspx

    Nexus 9-far detailed

    Nexus tablet we've been treated to more than one leak
     about the coveted Nexus 9. The latest one is from
     hardware-assessing app CPU-Z, which confirms the SoC in charge
    of the tablet is the latest Nvidia Tegra K1 64-bit.

    We've already suspected the tablet will carry a 64-bit Nvidia
     chip and with two leaks behind it, the rumors seem plausible
    to say the least. The Tegra K1 inside the Nexus 9 will have a
     top clock speed of 2.5GHz which is higher than the 2.2GHz
    non-64-bit Tegra K1 we benchmarked and found to top
     charts, especially in the graphics department.

    Nvidia claims its Tegra K1 chip is 1.5 times more efficient
     than its competition which should translate into reasonable
     battery life despite the immense power within. The Tegra K1
     has a 192-core GPU based on the desktop-grade Kepler
    architecture and Nvidia's Cuda cores. As for the Nexus 9, it's
     rumored to have a 4:3 aspect 1440 x 2048 pixel 8.9" display
     of 281ppi, 8MP camera and the latest Android L from Google.

    Samsung Galaxy tab 4 nook

    Job-Chhattisgarh State Power Holding Company Limited

    Job-Chhattisgarh State Power Holding Company Limited

    Applications are invited by the Chhattisgarh State Power Holding
    Company Limited  for the following posts :

    • Law Assistant : 13 Posts (UR-4, OBC-2, SC-2, ST-4),
    •  Pay Scale : Rs. 15025 - 43400 , Age :  35 years as on 22/09/2014.
    Application Fee : Rs.700/-  (Rs.500/- for SC/ST  of Chhattisgarh)  to be
     paid through Banker's Cheque/ DD in favour of "Assistant Manager CAU,
      CSPHCL, Raipur  payable at Raipur.

    How to Apply : The application in the prescribed format along with
     all requisite documents should be submitted on or before 22/09/2014
    to following Address : Dy. General Manager(HR)-II, CSPHCL, Dangania, Raipur (C.G.) PIN - 492013 positively by registered post or speed post only.

    View Details:http://cseb.gov.in/csphcl/recruitment/recruitment.htm
     

    Engineer job-Coal India Limited-Management Trainee

    Coal India Limited
    POST
    • Management Trainees
    • Mechanical (ME) : Minimum 60% marks in BE/B.Tech/AMIE/B.Sc.(Engg.) in Mechanical Engineering
    • Electrical (EE) : Minimum 60% marks in BE/B.Tech/AMIE/B.Sc.(Engg.) in Electrical Engineering
    • Geology (GG) : Minimum 60% marks in M.Sc./M.Tech. in Geology
    • Mechanical (MN) : Minimum 60% marks in BE/B.Tech/AMIE/B.Sc.(Engg.) in Mining Engineering
    GATE 2015  : Registration for GATE 2015 will start from 01/09/2014 to 01/10/2014 at http://gate.iitk.ac.in, details of the GATE-2015 also available at this website.

    How to Apply :  After a candidate registers for GATE 2015 and get Registration Number, candidate should apply online at Coal India website at https://www.coalindia.in/career/en-us/CurrentOpening.aspx