AdSense and Search Engine Optimization

PMA10:20

AdSense and Search Engine Optimization Tips

our AdSense income is affected by many different factors, including
how much advertisers are willing to pay for ads and how much Google
decides to take for its trouble. As for factors that you, as an AdSense user,
can actually affect, site design, of all things, is probably the most important
because the design of your site affects the way that search engines rank the
site in search results. The higher your site ranks, the more traffic that hits
your Web site, which means (potentially) more AdSense income.

Traffic translates into page views, and page views translate into clicks of your
AdSense ads. The more clicks you get, the better your income. Naturally, you
want to do everything you can to increase traffic to your site. Search engine
optimization is your first step. Ensure that your site is optimized for search
engines, and the traffic on your Web site will increase dramatically as your
search engine rankings rise.

Search engine optimization is a lot like trying to catch the steam that you
breathe on a cold winter day. You can see it. You know it exists, but there’s
no way to actually contain and quantify the steam. You can see the results
of SEO and you can figure out how best to achieve it, but it’s still possible to
do everything right and not achieve the ultimate goal — landing the very first
listing on a search engine results page, or SERP.

Web crawlers are programs that travel around the Internet examining and
categorizing Web pages by keyword. That’s how search engines, like Google, know to
return your Web site when someone searches for a specific keyword or phrase.
The crawler has already had a look-see and has placed your Web page into a
category along with all the other sites on the Web that fit into that category.

Adsense Optimization Google Adsense program, gives you relevant ads targeting your website.

The crawler uses a very lengthy and complicated algorithm as its search
formula. The algorithm compares the number of times a keyword is used to
indicators that tell it if that keyword is important on the Web site. Like color
coding, that algorithm makes it possible to define a Web site in terms of how
it relates to a specific topic.

You need a larger pool of
keywords to get you started. If you keep brainstorming additional words,
you’ll probably come up with the following keywords:
Search engine
Search
Marketing
List
Link
Linking strategy
Alt tags
Metatags
Metadata
Media
Content
Social media
That’s just the short list. If you really put some time into brainstorming the
SEO topic, you could come up with a couple hundred words. And don’t forget
phrases, too — up to three words. They’re more useful and help you target
better than just single words.
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Google Adsense & Search Engine Optimization

When you do return to the list, read through it slowly and take the time to consider each word while you read it. Ask if a particular word is really a term that
a searcher would use to find your Web site or a page on your site. If the answer
is a resounding “No,” cross the word off the list. When you’re done, you should
have a reasonably sized list from which to choose that magic number of words.

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What’s the Robot Exclusion Standard? Because they do have the potential to wreak havoc on a web site, there has to be some kind ofguidelines to keep crawlers in line. Those guidelines are called the Robot Exclusion Standard, RobotsExclusion Protocol, or robots.… Read More
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Increasing Keyword Success Usually three- to five-word phrases that site visitors use tofind web sites. The idea of non-competitive keywords and phrases relates to the more specific termsthat you can use to describe your products or information. The c… Read More
Using powerful titles Page titles are one of the most important elements of site optimization. When a crawler examines your site, the first elements it looks at are the page titles. And when your site is ranked in search results, page titles are … Read More
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Anchor text for seo Probably one of the most important elements of keyword use is in anchor text. Anchor text is textfound on a given web site that appears to be a hyperlink. on web pages that companies often use it without any thought as to ho… Read More

Microsoft has announced yet another affordable smartphone

PMA09:45

Microsoft has announced yet another affordable smartphone

Microsoft has announced yet another affordable smartphone
for the IMEA, Italy, and APAC regions at sub $150 price
point before subsidies. The new Microsoft Lumia 540 Dual SIM
will arrive next month and will offer lower midrange specs.

Worthy successor of the Lumia 530, the Lumia 540 Dual
SIM features the Smart Dual SIM feature to let you
create unique profiles for each SIM and also stay
connected with call-forwarding. The handset is powered
by Windows Phone 8.1 with Lumia Denim update out
of the box and it will be upgradable to the Windows 10
when that comes. Lumia 540 flaunts a 5" 720p display
and is powered by a quad-core 1.2GHz Qualcomm
Snapdragon 200 mobile chipset armed with 1GB of RAM.

Onboard storage is the modest 8GB, but there's a microSD
card slot for expanding that. Of course you also get gets
15GB OneDrive cloud storage by default and additional 15GB
storage if auto-upload to OneDrive is activated. Measuring 9.35mm
thick and tipping the scales at 152g, the Lumia 540 has 8MP
rear snapper with LED flash and autofocus.

Lenovo new A6000 Plus is a 5-incher

PMA09:38

Lenovo new A6000 Plus is a 5-incher

Lenovo is working on keeping its midrange up-to-date
and has now announced in India the new A6000 Plus
model. As the name suggests, it's not an entirely new
device, but an improved version of the already existing
A6000. What the Plus moniker brings to the table is
increased operating memory - 2GB over the standard
model's single gig, and 16GB of built-in storage as
opposed to the previous 8GB. The upgrade will be
easily felt in both areas with more relaxed space for app
installation and multimedia storage as well as improved
multitasking experience. Other than that the A6000 Plus
is very much the same phone, built around a 5-inch display
of 720p resolution.

The mainstream Snapdragon 410 provides computing
power, with its quad-core processor clocked at 1.2GHz.
The dual-SIM device supports Cat.4 LTE for up to
150Mbps download speeds. A 2,300mAh battery is
fitted in the 141 x 70 x 8.2 mm body, weighing 128g.
An 8MP/2MP camera combo is on board for capturing
memories, and the phone runs Android 4.4 KitKat out
of the box. The Lenovo A6000 Plus will command a minor
premium over the non-Plus model but no exact numbers
have been quoted.

Alia Bhatt Says 'Udta Punjab' Is A Risk

PMA07:40

Alia Bhatt Says 'Udta Punjab' Is A Risk

She portrayed a young, rich girl in her debut film 'Student of The Year' and then a vibrant and free-spirited girl in '2 States' and 'Highway'.

However, the 22-year-old Alia Bhatt says "Udta Punjab" is a "risk" she has taken in her career.

For her, 'Udta Punjab' is the most challenging film she has done so far.

"The film that I am doing right now ('Udta Punjab') is a big risk that I have taken so far in my career," Alia said here Monday during the launch of the debut edition of Miss Vogue magazine.

"I still can't talk about the film but it is definitely the hardest film, hardest character that I have played till date," added the actress, who showed her bubbly side in films like 'Humpty Sharma Ki Dulhania'.

'Udta Punjab', directed by Abhishek Chaubey, also features Shahid Kapoor, Kareena Kapoor and Diljit Dosanjh.

Red Alert In Naxal-Hit Odisha

PMA07:38

Red Alert In Naxal-Hit Odisha

In the wake of a series of Naxal attacks on security-men in neighbouring Chhattisgarh, a high alert was today sounded in Maoist-hit districts of Odisha, particularly in the southern region.

Police personnel have been put on alert in Maoist-affected districts, particularly in areas bordering Chhattisgarh, Director General of Police (DGP), Sanjeev Marik said.

While security forces have been alerted after the Chhattisgarh incidents, Superintendents of Police in Maoist-hit districts have been asked to keep a close watch on movements of suspicious persons, he said.

Police apprehend that the left-wing ultras might cross over to Odisha's Maoist-hit areas following intensified search operation in the neighboring state after violence in last three days in Sukma, Dantewada and Kanker districts.

The SPs of all Naxal-hit districts are in a state of high alert in view of possibility of cross-border movement of Maoists from Chhattisgarh, Inspector General of Police (South West), Y K Jethwa said.

While the emphasis is on strict adherence to standard operating procedure (SOP), intelligence network has also been strengthened, he said

CPI (Maoist) cadre from Chhattisgarh were trying their best to strengthen the organisation in border areas of Ganjam, Gajapati, Kandhamal, Boudh and Rayagada after the arrest of Sabyasachi Panda, founder leader of Odisha Maobadi Party (OMP) on July 17, last year, police suspected.

"Combing operation has been intensified in Kandhamal district following the incidents in Chhattisgarh. We have also asked our personnel to maintain strict vigil on the movement of suspicious people in vulnerable areas," said SP (Kandhamal) KV Singh.

"Search was conducted in the long-route vehicles passing through the district, while anti-Maoist operation intensified," added SP (Gajapati) S.Nayak. He, however, ruled out engaging more forces in the anti-Maoist operation.

How much money can make with AdSense

PMA06:38

How much money can make with AdSense?$100-$100000

Unique visits:A visitor is considered uniquewhen she visits your Web
site the first time during a given period of time. Depending on the
metric— the measurement used to track visitors on your Web site —
that’s used, a visitor might be considered unique the first time he visits
your site in a 24-hour period, the first time in a week, or the first time
in an hour. For AdSense, the unique visits measurement is used to help
determine the click-thru rate for ads.

Click-thru rate-CTR is the number of people who click an ad and are
taken to the Web page designated for the advertisement. This page is
usually a larger, more colorful ad, the opening page of a Web site, or a
page that displays more information about the product or service featured in the ad.

Google AdSense tips additional resources

measurements which are highly
variable — you can estimate how much you could make based on some
hypothetical numbers. For example, assume that your Web site gets 1,000
unique visits per day and that the average value of the ads that are displayed
on your site each day is $.25 per click that’s the CPC. Finally, assume that
about 2 percent of your 1,000 visitors click through the ads on your site each
day. Now, you have numbers that you can work with.

With those hypothetical numbers in place, you can use this equation to
estimate how much you might make from your AdSense ads on a given day:
(unique visits x average CTR)average CPC = potential revenue
so
(1,000 x .02)$.25 = $5.00

it’s possible that the ads that show on your site might
have nothing at all to do with the content of the site. Here’s why: If your site content
isn’t very focused, the algorithm gets confused and isn’t sure which ads are
appropriate. So, it makes its best guess, which may or may not be correct.

If you’re going to use AdSense, you most definitely want to have some kind of

Google AdSenseTips, tricks

Web site analytics program. A Web site analytics programtracks the number
of visitors to your site and some of their behaviors while they’re on your site.
You can use a program like AWStats or ClickTracks, but those programs are
nowhere near as easy to use as Google Analytics.

Google Analytics is free, and it integrates with AdWords and AdSense, so it
makes it easy to track your efforts in those programs. You may also want a
program that’s easy to understand and use.

You need to know one more detail before you
even start to set up your AdSense account.
Many people set up AdSense strictly to build
Web pages with the singular purpose of enticing users
to click the ads. You’ve seen these pages on the Web.

Site content
Google’s requirements for site content are basic: no violent content, no adult
content, nothing related to gambling, and nothing associated with any type of
illegal activities. But that’s not all. Google also frowns on Web sites that are
related to anything that could be construed as controversial — tobacco,
alcohol, prescription drugs, and weaponry of any kind. Google stops just short of
disallowing ads on political pages, though that might not be a bad idea.

Ad placement
In case there was any doubt, Google set up guidelines for how and where ad
units can be placed on your site. The policy document lists the particulars,
but it’s safe to say that Google wants ads tastefully displayed and in context.
Google also doesn’t want visitors overwhelmed by the number of ads on a
page, so, you’ll also find guidelines for how many ad blocks of each type you
can have on any given Web page.

If the traffic flow to your site is already established, testing each
ad will probably only take about a week. Put up an ad, watch
the numbers for a week, and then try something different for
another week. After you test several different configurations, you
can tell what works well, what works great, and what
doesn’t work at all. Remember though, the effectiveness of your ads could
change over time and with changes to your site, so testing will likely be a
constant process.
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A page is very popular. Think about why that might be the case.

Was your article especially well-written? Was your information

hitting on a recent trend? Were you offering a great product?

Knowing the reason for this might inspire some changes on

the page, or give you ideas for new material elsewhere on your site.
A specific search query results in a lot of people finding your site

via Google. Take a look at the keywords people enter, and check

out what page they land on when coming from Google—and think

about the first impression you're making on them. As the saying goes

, your visitors spend 99% of their time on sites other than yours.

Maybe it's time to emphasize a link, or add an introductory blurb

somewhere on the side.
Your home page got heavy traffic yesterday. Check the referrer statistics to find out who linked to you, and track the source of the traffic to find commentary and feedback about your site. React to the feedback, if needed.
Your home page got heavy traffic yesterday, but you don't see a spike from any specific referring site. Perhaps your home page address received a mention in a radio or TV show!
People spend mere seconds on most pages, but a full minute on one other page. Compare the pages in question to find out why there's such a big time difference. Also, use your server log to trace the path they took through your site, retracing your visitors' steps.
Your server was sluggish on Monday and you'd like to know why. Check your stats to look for a peak. Maybe there's a server script with suboptimal performance that needs rewriting?
Many people filling out your order form suddenly leave at form page 2 out of 3. Maybe there's something on page 2 they didn't expect, so check it out and fix it if needed.
What, traffic is dropping? Maybe it's time to take a break from checking stats, and get the word out again—by contacting webmasters, talking to readers or customers, getting involved with the community, or adding great content to your site.

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BLU Win HD LTE quietly arrived Microsoft

PMA05:31

BLU Win HD LTE quietly arrived Microsoft

LU Win HD LTE quietly arrived on the shelves
of the Microsoft Store. The newcomer is a significantly
updated variant of last year's BLU Win HD.
In addition to 4G LTE connectivity, the BLU Win
HD LTE features a 64-bit Qualcomm Snapdragon 410 chipset.

The latter marks a significant improvement over the
Snapdragon 200 found in the non-LTE BLU Win HD.
The rest of BLU Win HD LTE's specs include 5" 720p
IPS display, 1GB of RAM, 8GB of expandable storage,
8MP main camera, and 2MP front-facing snapper.

The dual-SIM handset is powered by a 2,500mAh battery.
BLU and Microsoft will update the smartphone to
Windows 10 for smartphones when it becomes available.
The device boots Windows 8.1 out of the box.

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