Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

SEO with Multiple languages-construct the URL for multiple languages

09:12
Websites that provide content for different
regions and in different languages sometimes
create content that is the same or similar but
available on different URLs. This is generally
not a problem as long as the content is for
different users in different countries.

Make URL structure
 that makes it easy to geo target parts
 of your site to different regions.


Easy to set up
Can use Webmaster Tools geo targeting
Allows different server locations
Easy separation of sites.

like   http://abc.com/jp
or it  may be http://jp.abc.com

Subdirectories with gTLDs
It's working multilingual eCommerce site  SEO.
Google searches are certainly language-sensitive,
 and should return the appropriate version of the
 site when people search for it.

The domain name itself can be localized.
 Many international users may react badly
 to English words or an English sounding
domain name. This can be especially important
 for languages that do not use a Latin alphabet.

Sub-domains
 Fully supported by Google.
Supports localization by country or by language.
Hosting can be localized by pointing DNS to a
web server located close to users.

Easy and cheap to implement compared to
 buying multiple domains.

Cookies can be shared across all locales,
enabling single sign on for a more seamless user experience.

Different types of SEO
Small business SEO ROI calculation
Weekly SEO top 5
SEO and Internet marketing diversity
Promote your website in the right ways
FILE NAMES FOR SEO
Know Your Network For Seo
How To Increase Traffic to Your Website
Considerations for Multi-Lingual Sites
Seoo Traffic Sources
OFF-PAGE OPTIMIZATION
Build Inbound Links with Online Promotion
Web page optimization streamlines
Top Search Engine Ranking Factors
SEO Testing
AdWords Tips For SEO
SEO Benefits Of A Quality Website Structure
SEO Research and Analysis
SEO for Lead Generation and Direct Marketing
Search Ranking Algorithm-Social sharing data
Techniques To Improve Page Rank
SEO for Raw Traffic
SEO for Reputation Management


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Web Traffic Comparison

11:07
When you set your goals for growing your
 online business, you may, for example, target a
sales increase of 50% from search referral
 traffic. However, you may also want to take into
account where your competitor is in setting
 those goals. If your competitor has twice your
traffic, you may not be happy with a goal to
 increase your traffic by 50%.

When you measure the results of a completed
SEO campaign, it is useful to see how much your
 competitor grew during the same time frame.

Alexarelies on data obtained from users who
 have the Alexa toolbar on their
systems. This is a limited number of users,
 and of course, only certain types of people
 are willing to have the toolbar on their system.
This introduces a bias to the data, and it means it is not
completely reliable.

You can get software to artificially inflate your
 Alexa rankings by spoofing the Alexa toolbar.
 This is not something you should do, but you should understand
the issues with these types of measurement systems.

Since Google released its patent application on
 historical information in March 2005 read
more at http://www.seomoz.org/article/google-historical-data-patent,
search marketers haverecognized that trends in temporal
link and content analysis do have a real impact on rankings.

DMOZ has experienced a relative decline
 in popularity.Although DMOZ was once a
 default reference link for many sites, its relative
 influence has waned. It is likely that its traffic
 has declined in a similar fashion.
Read More

SEO tips with Pages Indexed by Google

09:17
A better idea to revise your meta robots 
directives to
<meta name="robots" content="noindex,noarchive,nosnippet,follow" />
google seo tool tips
robots file was blocking access to the page
 where the meta tag was included. Thus,
 even though the meta tag told Google to 
not index my pages, Google never got that far. 

 If you have blocked and tested URL in
 robots.txt, it must work. Here you don't
 need to add additional meta tag into particular page.

I am sure, give some time to Google for
 crawling your website. It should work !

For removing URLs, you can use 
Google webmaster tool .

 f your domain is new you just need to 
wait that the crawler go there and index 
your third level... it can take more than 
two weeks as well.

I suggest you to put inside your root 
also a robot.txt and at least a title of your page.

Robots.txt example:

User-agent: *
Disallow:

save it as robots.txt and put it in your root folder.

• Don’t forget to include your keyword phrases
 in <h1>, <h2>, and <h3> header tags.
 This signifies the importance of your
content to Google.

• Label each graphic with an alt tag that
includes your keyword phrase.
• Place your keywords in the first twenty-five
 words on your web page and the last
twenty-five words on your web page.

• Italicize, bold, and underline your keyword
 phrase within your content.

• Eliminate Flash if it’s the mainpresentation of your
 website. Google does not view this favorably.

• If you’re going to use JavaScript toenhance the
overall visitor experience of your website, place
the code in an external file.

• Focus on a fast loading website. This is
essential for top Google rankings.

• Be sure to include a sitemap that’s easily
 accessible by Google.

• Never underestimate the power of internal
linking. A good internal linking structure
 can improve your SERPs.

• Keyword development is one of the most
 important on-page optimization strategies.

• Research keywords and competing websites
 to select ideal keywords.

• Research the strength of the competition
before selecting your final keywords using
PR and number of inbound links.

• Page load speed is a significant factorin
Google rankings. Ensure that your home
 page loads more quickly than those of
competing sites.
Read More

Google SEO Tool for SEO Audit

09:11
That said you should learn Javascript and
 the reference to Google Spreadsheet.
All combined you will get Google Apps
 Script for Spreadsheet -
https://developers.google.com/apps-script/reference/spreadsheet

As for the scraping bit, you can set a timer
 and using the XML parser object you can
 get some very basic or very complex
 output in the spreadsheet.

However, as a general recommendation I would
 refrain from spending time in tools that are not
going to give you any useful insights for your SEO campaign.

Add unique title meta into each page that call web seo in case
 of large number of pages, you should be able
 to add them dynamically by replacing product name,
category etc.

Add unique page name without query string meaningful name
add content into respective pages

It allows user to generate sitemap.xml, google analytics
 and other tracking script insertion and if require,
 you can also generate Google FEED.

These are some basic and important requirements.
If you think you can handle these, go with customized CMS.

Read More

seo tips of a website site-by-site analysis

08:55

seo tips for a website

• Website URL
• Google PR
• Number of sites linking in
• Keyword in <h1> tag
• Keyword in first twenty-five words of page
• Keyword in last twenty-five words of page
• Keyword bolded, italicized, and underlined
the keywords are in the title but not in any
 <h1> or <h2> header tags.

You don’t need to be an expert in
 programming code. All you’re looking
 for is whether or not the website you’re
 researching is using meta tags and header tags <h1>
, <h2>, or <h3> that include the specific
 keyword phrase you’re researching.

Google Page rank isa measure of a page’s
importance on a scale of 1 to 10.A
site’s level of importance isbased on a variety
 of factors including age, number of inbound
 links, quality of inbound links, and
many other factors. However,it’s easy
 to understand that the more important
a page is, in the eyes ofGoogle, the better
 it will rank for particular keywords.
Your goal is to find a keyword where
 the top ranked sites have low Google PR.
Top seo blogs
Inbound Links.Google loves links.
As noted in the previous paragraph,
Google places a lot of emphasis on inbound
links as well as other factors like the authority
 of those links. We’ll discuss authority, age,
 inbound/outbound link ratios, and more,
in the off-page optimization section.

On-page optimization tips
• On-page optimization is what you do on
 yourwebsite to influence SERPs on Google.

• Doing proper keyword research is the first
 to a successful SEO campaign.

• Having proper meta tags isessential.
Always include your keyword phrases in your meta tags.

• The proper meta tags include yourtitle tag,
description tag, keywords tag, and robots tag.

• Choose your URL carefully. Your URL doesn’t
 have to have your keyword included but it helps
 when other sites link to your site using only your URL.

• How you format your page is important
 for optimization purposes.

• Make sure you design your web pages so
Google isforced to read your on-page content first.

• Verify that your code is W3C compliant.

• Don’t forget to include your keyword phrases
 in <h1>, <h2>, and <h3> header tags.
 This signifies the importance of your
content to Google.

• Label each graphic with an alt tag that
includes your keyword phrase.
• Place your keywords in the first twenty-five
 words on your web page and the last
twenty-five words on your web page.

• Italicize, bold, and underline your keyword
 phrase within your content.

• Eliminate Flash if it’s the mainpresentation of your
 website. Google does not view this favorably.

• If you’re going to use JavaScript toenhance the
overall visitor experience of your website, place
the code in an external file.

• Focus on a fast loading website. This is
essential for top Google rankings.

• Be sure to include a sitemap that’s easily
 accessible by Google.

• Never underestimate the power of internal
linking. A good internal linking structure
 can improve your SERPs.

• Keyword development is one of the most
 important on-page optimization strategies.

• Research keywords and competing websites
 to select ideal keywords.

• Research the strength of the competition
before selecting your final keywords using
PR and number of inbound links.

• Page load speed is a significant factorin
Google rankings. Ensure that your home
 page loads more quickly than those of
competing sites.
Read More

Secrets of Search Engines-submitting link search engines

07:39

Secrets of Search Engines-submitting link search engines

search engines compile results from
 the other primary search engines.
website link  addition to vertical market,
industry-specific, and application directories
or search engines, include some essential generic
Yellow Pages and white pages

Maps and local directories, especially if
you have an office or brick-andmortar
storefront.

General business, trade association, and
professional membership directories.

Directories for images, audio, video, and
 multimedia like Latest Indian art-gallery.

Blog, chat, message board, or social network
 directories.

Public calendars and live event directories.

After you’ve achieved a good, search engine
 ranking, you don’t get to snooze.
First, another company is going to fight for
 that position. Second, things are
forever changing. Inbound links come and
go, and search engines tweak their
algorithms or buy another company’s technology.
 You need to be vigilant to maintain your ranking  
 that Search Engine Optimization Guide

If you change or add new pages to your site,
 submit one of those URLs to your four primary
 search engines. That triggers a re-spidering
of your site.

Better yet, send a new sitemap to Google
and Yahoo! or ensure that the RSS
feed for your sitemap is working.

Selecting the appropriate search terms for
 your ad is much like selecting keywords for
 SEO. You might find it helpful to use PPC ads
 for search terms on which you don’t appear
on the first page of search results.

Landing pages
Generally, you display the same primary URL
on all your ads for branding purposes. However,
the click on each ad should take users to a destination,
or landing page,on your site that is directly related
 to the ad. A good landing page fulfills the promise
 implicit in your ad, and its content and appearance
should be well structured to convert a browser
 to a buyer.

Read More

Website pages Seo Tips

11:42

Website pages Seo Tips

Search engine generates the most traffic
aollow these tips for keyword placement
 to prime your pages:

1.Use keywords in your page URLs.

2.Use them as terms in the navigation.
This doesn’t help if your navigation consists
of graphic elements. Include the same four
primary keywords you selected for optimization
in the first paragraph of text for that page.
That’s the only paragraph most search engines scan.

3.Use the same four keywords in the ALT tags.
These tags appear as a small text box when a
user hovers over a graphic or photo. Descriptive
ALT tags make Web sites accessible for the
visually impaired, but you can usually work in
 one or more of your terms.

4. Use keywords as part of the link text,
 rather than the phrase click here.

5.Some search engines use cues from
 the HTML code to distinguish text
that appears in headlines or subheads; they’re
usually a different size and/or color. If keywords
 appear in those headlines or subheads, you
might get “extra credit” in some engines.

6.Have your developer put the meta tags at
the very top of the source code.

7. Text should be the first page content that
search engines see. If a photograph appears
to the left, right, or above the first paragraph
of text on the screen, have your developer
rearrange the source code so that the
text appears first in the code.

8.You might read about keyword density or
keyword ratio.These terms refer to the
percentage of keywords versus the total
 text on the page.

9.Using the Open Directory-The Open Directory
 Project dmoz .It is an attempt to maintain a
comprehensive, human-reviewed
directory of the Web and add link on best social networking sites.
Read More

Seo Keyword Data Tools

11:25

Seo Keyword Data Tools

You’ve got a nice long list of keywords.
 But the list doesn’t mean much to you until you
find out which of these keywords are
actually being used by searchers. You’re
 also goingto want a sense of how competitive
 the SEO field is for a keyword so you can
get a handle on just how hard you might have
 to fight to rank well for it.

Fortunately, there are keyword analysis
 tools available to help you suss out this
important information. And also fortunately,
there are not so many different high quality
options to choose from, so the decision is far
 from overwhelming.

1. Wordtracker
2. Keyword Discovery
3. Google AdWords Keyword Tool

Wordtracker is the keyword research tool
of choice for many professional SEOs.
it tells you how many people are searching
 for the terms you may want to use
on your site. It does this by monitoring
and recording searches on meta search engines
throughout the Web.

Search Popularity
Wordtracker, Keyword Discovery, and the
 Google AdWords Keyword tool provide
values for keyword popularity.

It can be time-consuming pulling up the
 search popularity values for every term
on your long list, but if you’re using
 Wordtracker or the AdWords Keyword Tool,
 you can save time by copying and pasting
several words at a time or your whole list
into the search popularity tool.

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How Search Engines Use Links

10:54
Search engines need to decide what pages
 to include in their index. Discovering pages by
crawling the Web following links is one
way they discover web pages the other is
through the use of XML Sitemap files.

Crawl rate/frequency
Search engine spiders go out and crawl
 a portion of the Web every day.
This is no small task, and it starts
with deciding where to begin and
where to go. Google has publicly
indicated that it starts its crawl in
PageRank order. In other words,
it crawls PageRank 10 sites first,
PageRank 9 sites next, and so on.
 Higher PageRank sites also get crawled more
deeply than other sites. It is likely that
 other search engines start their crawl with the most
important sites first as well.

This would make sense, because changes
 on the most important sites are the ones the
search engines want to discover first. If a very
 important site links to a new resource.

Links play a critical role in ranking.
Page placement Is your link in the main
 body of the content Or is it off in a block
of links at the bottom of the right rail of the
 web page Better page placement can be a
 ranking factor. This is also referred to as
 prominence, which has application in
 on-page keyword location as well.


Social Media Link Creation
Some social media sites, such as
abcxyz.com http://www.abcxyz.com,
 allow  you to link back to your own
 sites in your personal profile, and
these links are not NoFollowed .
Other social media sites that do not
 NoFollowlinks  in their public profiles
 include Digg, Propeller,Kirtsy, Technorati,
MyBlogLog, and Mixx.
Read More

Seo challenges Business research

09:17
Seo  challenges include:
• How to optimize many thousands or millions of pages
• Poor indexing of deep pages
• Determining which pages are preferred entry pages
• The quality of most inner pages
• Duplicate content
• Making changes to many pages at once
• Archiving
Many small-business owners often
struggle with the concept of the Internet
, web design, and SEO search. A smaller
company generally means a smaller budget.
With this in mind,SEO can become the
most important tool for gaining online
traction and eventual sales leads. Many free
 tools are available on the Internet, including
 content management system.

Competitor analysis
Once you know what the business is like
 and what the expectations are, it is time to
see what others are doing. How can you
 base your SEO marketing if you are not aware of the
playing field? Rest assured that your site
will be looked at, crawled, and scrutinized by
your competitors or their SEO consultants.

See how many pages they have indexed in
Google and other search engines. Estimate
their website traffic and investigate what
keywords they are targeting. In general, the
more you know about your competitors,
the better. This book talks about a number
of tools you can use to analyze your site
and your competitors’ sites.

Keyword research
Conversion rate can mean several different
 things depending on the site context. For
some sites, conversion rate can be the number
 of visitors that bought a particular product.
For other sites, it can mean the number of
visitors that registered on the site. Conversion
 implies a specific gained value. In PPC, if
the conversion rate is too low, the
gained value may be less than the invested
value, defeating the purpose of the PPC
campaign.

Strategy Phase
The planning and strategy phase
 answers some fundamental questions
 based on the output of the research phase.
 You need to iron out several strategies in
 this phase,including those for handling 
content, link building, social media, and SEM, as well as
technical strategies.
Read More

The nofollow Link Attribute-SEO forums

09:08

The nofollow Link

The nofollowlink attribute is not new, but
 it is still a fairly popular topic in SEO forums
and blogs, and there still seems to be
confusion about the use of this link
 attribute. Inearly 2005, Google introduced
the nofollowlink attribute to
“prevent comment spam”
in blogs, message boards, and so forth.

If you’re a blogger or a blog reader, you’re
 painfully familiar with people who try to
raise their own websites’ search engine rankings
 by submitting linked blog comments
like “Visit my discount pharmaceuticals site.”
This is called comment spam, we don’t
like it either, and we’ve been testing a new
 tag that blocks it. From now on, when Google
sees the attribute rel=“nofollow” on hyperlinks,
those links won’t get any credit when
we rank websites in our search results that
 increase your blog traffic.
 This isn’t a negative vote for the site
 where the comment was posted; it’s just
a way to make sure that spammers get no
 benefit from abusing public areas like blog
comments, trackbacks, and referrer lists.

The major search engines support the
  nofollow attribute, but in different capacities.
Whereas Google will honor the attribute in
 its most conservative form—by not indexing
 or passing PageRank—other search engines
might index the link or even pass the
link juice.

A perfect example of the misuse of
the nofollow attribute is on pretty much
every page of Wikipedia. Wikipedia
indiscriminately uses nofollowon almost
 all outbound links,including .gov and .edu links.

If a regular link looked like the following:

<a href="http://www.mydomain.com/page.html">Great Site</a>

the link that should be “not followed”
 would be in this form:

<a href="http://www.mydomain.com/page.html" rel="nofollow" >
Great Site</a>

Read More

powerful seo-Article Submission

01:43

Article Submission

This may not be as powerful as it used
 to be according to some, however I
 still continue to do it for as many
 backlinks as possible from good sites.
If you are going to do it yourself, submit
 to the following sites:
Ezine Articles - http://ezinearticles.com
Article Base - http://www.articlesbase.com
Go Articles - http://goarticles.com
Article Alley - http://www.articlealley.com
Sooper Articles - http://www.sooperarticles.com
Idea Marketers - http://www.ideamarketers.com
Article Snatch - http://www.articlesnatch.com
These are only a few sites, but these are all great
 to use. I however prefer to outsource this
method as usual and some seo tips for blogging.

Google+/Twitter/Facebook Likes

Social stuff is fantastic for your site, Google is 
relying a lot on social interaction with
websites.
I am not sure how to do this manually, 
so this has always been outsourced.
Make sure you have each or one of these
 buttons for your website, all buttons 
can be added easily to your site.
You will need a Twitter account for
 your site to get the followers.

Link Pyramid

This is a technique most will already know,
 I still like to use it because I noticed some fairly
well known SEO companies still using 
Link Pyramid system to get your sites ranked.
The idea is to build backlinks to your backlinks,
 you can do this manually but first you need
to have a list of backlinks.

High PR Backlinks

High PR backlinks are what you want pointing
 at your site. To find them is a bit of a hassle
but you can use Google, and a Firefox Tool 
called SEO quake.

First you will just do a quick search in Google.

site:.com inurl:blog "post a comment" "keyword"
site:.com inurl:forum "post a comment" "keyword"

One will find blogs, and one will find Forums.
When you have SEO Quake turned on, under 
each result it will show the PR of each site.

Share Link
 
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Top 25 SEO Blogs website

06:21
how Google works. Since Google is
 far and away the most important search
 engine, effectively using SEO means
 effectively using Google.
Originally fairly narrowly conceived as
a set of techniques for rising to the top
of search engine listings, search engine optimization,
 or SEO, has conceptually expanded to
include all possible ways of promoting web traffic.

Top Best SEO Blogs website For SEO Techniques
#1
Search Engine Land
#2 SEOBook
#3 SEO Moz
#4 Matt Cutts
#5 Search Engine Watch
#6 Search Engine Roundtable
#7 Search Engine Journal
#8 Online Marketing Blog
#9 Pronet Advertising
#10 Marketing Pilgrim
#11 SEO Chat
#12 Search Engine Guide
#13 SEO Blackhat
#14 Stuntdubl
#15 Graywolf’s SEO
#16 SEO by the SEA
#17 Link Building Blog
#18 Jim Boykin
#19 SEOpedia
#20 DaveN
#21 Bruce Clay
#22 Blue Hat SEO
#23 Tropical SEO
#24 SEO Refugee
#25 Small Business SEM
Driving traffic to a web site can make the
difference between commercial success and failure.
 So SEO experts have come to look at search engine
 placement as only one of their toolsand to look at the
 broader context of web technologies and business
 mechanisms that help to create and drive traffic.

Good SEO involves creating an effective business
 campaign: understanding your sales proposition
 and benefits, creating a strategy for drawing and
converting prospects, and being better at what you
do than your competition.

Share Link
 
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Increase your blog Traffic

12:04

Top 10 ways you can improve and increase traffic to your blog

1. Keep it Simple - Make sure the design is
simple,clear and pleasing to the eyes. Don't
overcrowd it.
2. Multiple Pages - If possible, divide the blog into
 several pages and access them through separate
items links on a menu or navigation bar.
3. Be consistent - Have same menu or some
 extensionof it on all pages so that viewers know where
they are at all times. Home is a must on
every page. Visitors should be able to easily look
around your website. If visitors are frustrated andcan't
 find what they are looking for, they are likely to
leave quickly and never come back or recommend your blog
 to others.The menu can be located at
the top, left or right side of the page.
4. Keep Content Fresh - Static content is dead
 content; Write new articles, update old ones. New or
updated content is a great way to keep visitors
coming back. Search engines also rank websites with
fresh content higher. Keeping an active blog is a
 great way to keep your website new and fresh.
5. Use Descriptive File Names - Use descriptive
 keywords as names for the files e.g., pictures, videos
on your site. This will help your site appear more with
 search engines - especially through Google
Image Search.
6. Create Links - Getting links to your website from
other websites will help generate more traffic and
improve your placement in search engines. Find
other websites on your same topic and put a link to
them on your site -- maybe in a new "Favorite Links" page.
Then ask those websites to link back to you
by signing their guestbook.
7. Tag your Site - Adding tags can increase the
number of times your website shows up in search
results. To pick the right keywords, try putting
yourself in the shoes of your visitors and think what
they would search for if they wanted to find your site.
8. JavaScript - If you are using JavaScript code, it can
certainly help you spice up your web site.
However, there are many scripts that your visitors
may find irritating. Try to avoid scripts such as
mouse trailers, mouseover sounds, mouseover pop up
windows and mouseover redirects.
9. Help Visitors Contact You - Make it simple for
visitors to reach you if they want. Include a
guestbook or blog where they can post questions.
Add a "contact us" form where they can submit
questions to you via email.
Here are the few best ways to get traffic to your landing pages:
 - Forum Participation -
Blog Marketing -
Article Marketing
Social Bookmarking -
 Myspace -
Press Releases -
Classified Ads -
Viral Marketing
 All of these forms of traffic combined can explode your sites traffic within days.
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SEO tips for Blogging

12:53
  • Links that competitors gain with their content. 
  • This will show you their best link worthy content pieces.
  • Links that competitors gain through guest blogging. 
  • This can direct you to guest blogging opportunities you can acquire as well.
  • Links that competitors gain through social bookmarking on sites like StumbleUpon, Delicious, and Reddit.
  • Links that you can acquire without content such as directories, social profiles, forum profiles, etc.

make your blog popular

  • Ranking system
  • Extended user profiles which will reflect your forum activity
  • Better search results
  • Add ranking to other users for their contribution
post also describes some major news and 
products that they have talked about in their blog.




  • Add Meta Tags - use an automatic online meta
  •  tag generator to create some good meta 
  • description and tag code for your blog. 
  • That code into your blog so that search engines can know what your blog is about.
  • Link Building - get a lot of backlinks for your blog. But make sure that most of these backlinks are from relevant sites. Do not go looking for links from medicine sites when your blog is about movies.
  • Social Bookmarking Sites - whenever you publish a new post on your blog, make sure to submit it to major bookmarking sites such as Digg, StumbleUpon, Reddit etc. These sites can drive a lot of traffic!
  • Forums - they are a great way to get involved into direct marketing. Communicate with other members and promote your blog on different forums.
  • Blog Comments - Commenting is still a popular way to increase popularity. It helps you in getting backlinks, building relationships with other bloggers and driving traffic.
  • Onpage search engine optimization are things that you can change ON your webpage.Title tag, Header tags, Bolding, Italicizing, Underlining, Alt image tags, Meta Tags.
  • Offpage search engine optimization comes down to basically few thing, which websites are
    linking to your wesbite and how they're doing it.Anchor text uses in your link
     The title of the page your link is on
    The page rank of the page your link is on.
  • Onpage optimization factors-keyword density, keyword prominence,
     keyword proximity, bolding, italicizing, underlining ,
  • offpage optimization- that will increase your rankings in the search engines; specifically Google, Yahoo, and MSN
    • Share Link
     
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    The Top 50 Blogs in India-blog directory

    12:10
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